ddickson010
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May 4, 2008, 6:06 PM
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In need of help with a HD survey for school!
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Hey, I am currently an MBA student doing a projects on Harley Davidson and their marketing. I was hoping you could spend 5 minutes and help me by answering the survery questions below. I would greatly appreciate your input.
-DD Harley Davidson Survey
1) How long have you been riding motorcycles in general? How long have you been riding a Harley Davidson motorcycle specifically?
2) Are you a first generation cruiser rider or did your parents or grandparents ride cruisers?
3) What do you like about your Harley motorcycle? (Performance, style, price, etc)
4) Is your motorcycle your primary means of transportation? (Or do you own a car as well?)
5) On average, how many miles do you ride per month?
100-500 500-1000 1000-2000 Over 2000
6) Are you Male or Female?
7) What is your age range?
Less than 25 25-35 yrs old 35-50 yrs old Over 50 yrs old
8) What is your income range?
Under 20k a year 21-50k 51-75k 75-100 over 100 a year
9) Do you belong to a Motorcycle related group? If not, would you like to be part of one?
10) Was your most recent bike purchase new or used?
11) If you could change 1 thing about Harley Davidson motorcycles, what would it be?
12) Would you ever buy another type of bike? If no, why not? If yes, in what scenario?
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